With so many directors and production companies bidding for commercial jobs, a strong visual treatment or a director’s pitch is crucial. As a research artist I have created hundreds of visual treatments for highly-acclaimed production companies and their commercial directors. Check out these tips to help improve and create a successful director’s pitch.
BudweiserCommercials, Food and Drink
United AirlinesCommercials, Travel
SamsungCommercials, Music Videos, Tech
Haagen-DazsCommercials, Food and Drink
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From the Blog
Bullsimple created the visual treatment for this Diesel campaign.
Bullsimple created the visual treatment for this commercial for Cadillac. Person Films/HSI, Michael Haussman, director.
in Issues, Line Items
on Jul 19, 2012
The pitch — boiled down to its simplest terms, it’s when someone with an idea tries to sell it to someone with the money or resources to get it made. Writers and directors can pitch their own original ideas or pitch their creative skills to win a job on an already-developed for-hire project. For decades, these pitches were purely verbal. They were about “being good in the room.” But today the pitch game is changing, and it’s a harder game to play than ever before.
Too much time spent sitting increases the risk of heart attack, stroke and Type 2 diabetes and leads to depression and other mental health problems. According to the Dutch Rietveld Architecture-Art-Affordances (RAAAF,) it is time to ban sitting, as demonstrated in their exhibition. The design offers a variety of positions for people of nearly all sizes. While most workers took a while to find their ideal position, once they did they reported an increased sense of well-being. Click to see more.